MS in Communication: Health Communication

Overview

Master of Science in Communication

The Health Communication concentration provides students with an in-depth understanding of issues relating to public health, public policy, and organizational communications, positioning them to manage all aspects of communication in the healthcare field – from launching a health consciousness campaign to directing a fundraising initiative or branding a health center.  

A convenient, flexible approach

  • Courses are available 100% online or in a blended on-campus format
  • 36 credits of coursework: 21 credits in the core program curriculum; 9 credits of concentration-specific courses; 6 credits of electives; Capstone project
  • Affordable 8 or 16-week courses

A tested philosophy of multifaceted learning
Topics addressed in the Health Communication concentration include:

  • The ethics and nuances of health communication
  • Developing an effective, specialized communications campaign
  • Establishing and maintaining a strong brand
  • Budgeting effectively and leading a team
  • Interpreting and analyzing international policies related to global disease and health crises

Make an impact in the professional world
At Lasell, faculty with extensive professional experience help students build both a broad knowledge base and optimize their existing network of professional contacts. Together with a diverse and varied cohort that brings a wide range of professional experiences to each group interaction, students will undertake collaborative projects and activities – some examples include shaping a health safety campaign focused on the Zika crisis or addressing policy changes in international travel regulations. A concentration in Health Communication will provide you with the tools to advance your current career or confidently enter the healthcare industry in a communications role.

Develop. Practice. Advance.
Lasell’s philosophy of connected learning provides all graduate students with opportunities to draw on both their professional experience and newly acquired knowledge and skills to enhance their career prospects. Rigorous coursework is complemented by opportunities to put learning into practice, such as a Capstone research experience or a graduate lecture series – available in person or via live stream – which welcomes industry leaders to present and discuss their work.  

Further your career
Thanks to a vibrant community of working professionals and a wide range of available services, graduate students are positioned to develop their expertise and advance their career. As a Lasell graduate student you will have the opportunity to:

  • Benefit from the experience of your faculty and peers, who bring deep expertise and a unique point of view to every class discussion and group project
  • Expand your network and learn to position yourself as a leader in your field
  • Engage with an active alumni community
  • Participate in career services programs that include webinars on salary negotiations and developing a career plan

A rewarding path
Graduates in the Health Communication concentration pursue work in hospitals, biotech and insurance corporations, governmental agencies, or non-profit organizations. Our graduates are well positioned to succeed in roles that include:

  • Director of Communication
  • Manager of Internal Communications
  • Web Content Producer
  • Communication Campaign Strategist
  • Manager of Social Media
  • Director of Media Relations
  • Director of Advertising
  • Marketing Strategist

Curriculum

COURSE CODE COURSE TITLE CREDITS
Concentration Courses
COM751 Health Communication 3
COM756 Health Promotions & Campaigns 3
COM758 Branding Health Services 3
MSC Core Requirements
COM701 Communication, Ethics & Society 3
COM702 Organizational Communication 3
COM703 Communication Research 3
COM705 Media Relations 3
COM709 Negotiations & Conflict Resolution 3
COM738 Persuasion & Public Opinion 3
Choose 1 from the following:
COM796 Comprehensive Examination 3
COM797 Thesis 3
COM798 Special Study Project 3
COM799 Professional Internship 3

Two Electives: 6 credits
Students may take any courses offered at the graduate level to fulfill their elective credits

Course Schedule

Spring 2019

Course NumberNameFormatInstructorDay/Time
SPRING MAIN - 1/15-5/6
COM702 Organizational Com Hybrid: On-campus 1/28 Michael Laramee M 6:30 - 9 p.m.
COM705 Media Relations Hybrid: On-campus 1/16 Janice Barrett W 6:30 - 9 p.m.
COM709 Negotiations & Confiict Resolution Hybrid: On-campus  Janice Barrett R 6:30 - 9 p.m.
COM721 Principles of Public Relations Hybrid: On-campus 1/15 Kristina Markos T 6:30 - 9 p.m.
COM738 Persuasion & Public Opinion Hybrid: On-campus 1/29 Lucia Navarro T 6:30 - 9 p.m.
COM796 Comprehensive Examination (Prereq: COM703) Kristina Markos
COM797 Thesis (Prereq: COM795)
COM798 Special Study Project
Prereq:  (COM703 Lecture Min Grade: B- Min Credits: 3.00)
TBA Laramee, Michael
COM799 Professional Internship TBA Vicente, Erin
SPRING 1: 1/15 - 3/5
COM705 Media Relations Online TBD
COM744 Integrated Marketing Com Planning Online Jo O'Connor
COM758 Branding Health Services Online Rick Rizzo
SPRING 2: 3/18 - 5/6
COM703 Communication Research Online Lauren Anderson
COM721 Principles of Public Relations Online Erin Vicente
COM725 Advertising Online Joao Quintino

Admission Requirements

Candidates seeking admission to Lasell College's Communication graduate degree or certificate programs must hold a bachelor's degree from an accredited institution and demonstrate through academic background and/or work experience the ability to succeed in graduate studies. GRE/GMAT scores are not required for admission. The TOEFL may be waived for international applicants who have earned a bachelor's degree at an accredited college/university in the United States, United Kingdom, Australia, New Zealand or Canada. All other applicants must submit a TOEFL/IELTS score.

Admission Requirements Checklist:

  1. Online application
  2. Official transcripts of all college-level coursework*
  3. Two professional letters of recommendation from either faculty or employers
  4. A one page personal statement describing your goals, strengths and potential for achievement in graduate school
  5. Resume

*A cumulative grade point average of 3.0 is recommended for recent college graduates withfewer than 3 years of professional work experience.

Materials should be addressed to:
The Office of Graduate Enrollment
Lasell College
1844 Commonwealth Ave. 
Newton, MA 02466