Every type of business or industry utilizes marketing professionals. In order to be successful, companies must know their competition, be nimble, anticipate trends in their industry, be customer-focused, and identify potential markets.

The M.S. in Marketing focuses on data-driven analytics, digital strategy, market research, and new product development to make you a holistic and valued voice in marketing.

Why Lasell's M.S. in Marketing? 

  • Globally accredited program: 
    ACBSP The Accreditation Council for Business Schools and Programs (ACBSP) is a leading specialized accreditation association for business education supporting, celebrating, and rewarding teaching excellence.
  • 12-24 month degree-completion timeframe.
  • Tuition is $649 per credit.
  • Small classes capped at 23 students.
  • No GRE/GMAT requirement.

The Lasell Experience:

Professional focused curriculum The MS in Marketing curriculum was developed by industry leaders. Courses include Marketing Research & Data Analytics, Digital Marketing, and New Product Development. 

Designed for working professionals - Our online course format offers unmatched flexibility to suit your busy lifestyle.

A platform for cultivating leadership - Take advantage of leadership courses and opportunities that are built into our curriculum.

Capstone or Internship credit - Through a hands-on research project, apply your new knowledge and gain valuable experience to hit the ground running after graduation. 


Get information on our Course Schedules

Consumer Behavior
3 credits
Marketing Research & Data Analytics
3 credits
Global Marketing
3 credits
Digital Marketing
3 credits
Research Methods
3 credits
New Product Development
3 credits
Integrated Marketing Communications
3 credits
Financial Management
3 credits
Global Leadership
3 credits
Strategic Marketing
3 credits
Operations Strategy
3 credits
Internship Capstone
3 credits
Research Project Capstone
3 credits


Candidates seeking admission to Lasell University's MS in Marketing must hold a bachelor's degree from an accredited institution. 

No GMAT/GRE scores are required. 

Admission Requirements Checklist:

  1. Online application
  2. Official transcripts of all college-level coursework
  3. A one-page personal statement describing your goals, strengths, and potential for achievement in graduate school
  4. Resume

International Applicants:

This program is F-1 eligible.

All International applicants need to submit English equivalency from one of the following: TOEFL scores: minimum required score is 80 (iBT) or IELTS, minimum required score is 6.0; or Pearson PTE Academic minimum score is 53; or Duolingo minimum required score is 105. The English equivalency scores may be waived for international applicants who have earned a bachelor's degree at an accredited college/university in the United States, United Kingdom, Australia, New Zealand, or Canada.

For additional requirements please visit our International Admission Requirement page.

Materials should be submitted through MyPortal or emailed to gradinfo@lasell.edu:
The Office of Graduate Enrollment
Lasell University
1844 Commonwealth Ave.
Newton, MA 02466

Questions ? Call/text us today at 617-243-2400