Christina GallardoMS, Communication; Integrated Marketing Communication, 2011 Director of Advertising & Marketing for Boston's G20 and Emerge Spas & Salon
What made you decide to enroll in Lasell's Master of Science in Communication program?
I enrolled in the program, concentrating in Integrated Marketing, because it combined public relations, marketing, advertising and organizational communication.
What are your thoughts about your Lasell experience?
The graduate program is so convenient for working professionals. The hybrid option sold me; I was able to have face-to-face interaction with my professors and do course work online.
|Christina Gallardo poses next to an ad created based on her own salon marketing campaign.|
How, in particular, did Lasell staff help to prepare you for post-MS life?
[They were] supportive throughout, coached me during my final semester until I was able to find an internship and then a position in the field, and [were] great resource about interviewing strategies and salary negotiation. The relationships were invaluable.
Do you have any advice for other current students and recent graduates entering the job market?
Be patient. Don't lose sight of where you want to be in your career. I was working in fundraising before I enrolled at Lasell, but I stayed focused. And I'm exactly where I want to be.