MS in Sport Management: Sport Hospitality Management

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Sport venues and sporting events are major stakeholders in the entertainment/event industry. The sport hospitality concentration is distinctive in that it provides a unique opportunity for students from varied bachelor’s programs (hospitality and event management, marketing, business management or communication, to name just a few) with courses specific to sport facilities, sport events, and sport sales to gain the essential business and marketing principles of sport hospitality for career entry to the industry. View the Master of Sport Management with a concentration in Sport Hospitality Management admission requirements.

Students who pursue the Master of Science in Sport Management with a concentration in Sport Hospitality Management will take the following courses:

Core MS Curriculum
21 credits

COM 705 Media Relations 3
MGMT 701 Fundamentals of Executive Development 3
MGMT 704 Financial Management 3
SMGT 701 Current Issues in Sports 3
SMGT 702 History and Function of Sport in Society 3
SMGT 703 Sport Sponsorship and Marketing 3
SMGT 704 Sport and the Law 3

Sport Hospitality Concentration Courses
9 credits

SMGT 721 Introduction to Sports Hospitality (3 credits) 3
SMGT 722 Planning and Management of Sport Facilities/Special Events (3 credits) 3
SMGT 723 Sport Sales Strategies and Customer Satisfaction (3 credits) 3

Capstone Experience
6 credits

Choose one of the following:
SMGT 798 Thesis 6
SMGT 799 Internship 6

View our complete graduate course descriptions.

Graduate Information Session
Wednesday, August 20 at 6 p.m.
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