Health Communication Concentration
Lasell’s Master of Science in Communication with a concentration in Health Communication focuses on communicating health-related messages, launching a health campaign, branding health services, and ethical issues involved in the health industry. Health Communication will add a sound understanding of the health communication environment to students’ skill-sets and will prepare them to address the challenges and opportunities that health settings provide.
Students enrolled in this program will have a vantage point in their current job or will be prepared for their next job in Health Communication. Students completing this degree can pursue careers in bio-tech corporations, hospitals, health-related non-profit organizations and nongovernmental organizations, and consultant practices.
Core curriculum
21 credits
| COM 701 |
Communication, Ethics, and Society | 3 |
| COM 702 |
Organizational Communication | 3 |
| COM 703 |
Communication Research | 3 |
| COM 705 |
Media Relations | 3 |
| COM 709 |
Negotiations and Conflict Resolution | 3 |
| COM 738 |
Persuasion and Public Opinion | 3 |
| COM 799 | Capstone | 3 |
Health Communication Concentration
9 credits
| COM 751 |
Health Communications | 3 |
| COM 756 | Health Promotions and Campaigns | 3 |
| COM 758 | Branding Health Services | 3 |
Electives (Choose 2)
6 credits
| COM 730 |
Graphic Design for the Marketplace | 3 |
| COM 741 | Marketing Research | 3 |
| COM 745 | Marketing Strategy | 3 |
| COM 750 | Intercultural Communication | 3 |
| COM 743 | Integrated Marketing Communication & the Internet | 3 |
