Public Relations Certificate
Designed for the working professional who wants to focus on a particular area of study, the certificate provides a substantial base that can be used for career advancement or continuation in Lasell's Master of Science in Communication Program. Each certificate is composed of five three-credit courses and can be completed within nine months.
Candidates to the certificate programs must hold a bachelor's degree and submit an application for study in the graduate program along with all necessary documents.
Public Relations Certificate - Core Courses (9 credits)
COM 713 Writing for Public Relations
COM 721 Principles of Public Relations
COM 722 Crisis Communication
Public Relations Certificate - Electives (6 credits)
Choose any 2 courses from the graduate course offerings.
COM 704 Corporate Communication
COM 709 Negotiations & Conflict Resolution
COM 730 Graphic Design for the Marketplace
COM 731 Video Production
COM 738 Persuasion & Public Opinion
COM 742 Integrated Marketing Communications
COM 743 Integrated Marketing Communications & the Internet
COM 750 Intercultural Communication
COM 751 Health Communication
COM 754 Governmental Relations
COM 755 Communication Law
MGMT 741 Marketing Research
MGMT 745 Marketing Strategy