Faculty Bio

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Young-Tae Kim, Ph.D.Assistant Professor of Sport Management Office: Wass Hall
Tel: 617-243-2627
Email: ykim@lasell.edu

Department: Sport Management

Degrees: Ph.D. Sport Management, Florida State University; M.A. Journalism, University of Missouri-Columbia; B.A. Journalism and Mass Communication, Iowa State University

Biography:
Young-Tae Kim is an Assistant Professor of Sport Management. Young has published articles in the area of sport sponsorship, focusing principally on how consumers understand and evaluate sponsorship and sponsors. He has over 13 years of industry experience in the sport field, including five years as director of sport marketing in Hyundai's in-house marketing communication agency, where he oversaw Hyundai Motor Company's international sport marketing programs such as the FIFA World Cup and European football championships. Young has also held senior manager positions in sponsorship sales and media distribution with such global sport agencies as International Management Group and Octagon.

What do you like about teaching at Lasell?
"Lasell’s crystal clear Connected Learning philosophy clearly tells me where we are heading and how to get there. It is very professional; truly it is. [There are] several nice things about Lasell, such as the great supportive faculty environment, etc., but what really struck me about Lasell, and what really distinguishes it from other schools is that it has such a great ‘theme’ or ‘slogan,’ which helps faculty/staff members clearly understand who we are, and what we do and will do, which further promotes and facilitates this great teaching and learning environment."

Student Profile

Emma LandegrenFashion Design & Production, Class of 2017"Having the option to explore many options in fashion at Lasell is what is so great. "  

News Highlight

Lasell College Fashion Students Ready to Show their Skills in Runway 2016  Monday, April 25, 2016After a year of sketching, sewing and planning – students have one night to show their talents and highlight their hard work in the annual Runway fashion show. Lasell’s Fashion Department will host its 27th annual runway show this weekend with an Undergraduate Show on April 29 and the Senior Collection Show on April 30. Both events begin at 7pm at the Athletic Center.

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